Sandy Par™ Is More Than a Point on a Scorecard

Master Plan CommunicationsClient News

Surprise!Sandy Par™ is a new golf apparel and utility brand that doesn’t make a polyester polo shirt…wouldn’t dare of it. Embracing the underdog story of a Sandy Par™, its lead product is a re-invention of the golf towel – the most under-appreciated and under-utilized product in golf. It’s special.  Sandy Par™ has multiple design and utility patents pending on the Original Sandy Par™ Towel, but this isn’t a one-product story, not by far.

Sandy Par™ creator Brian Jones has over 40 years of holding a golf club in his hand on the course, and over two decades as a leader in the skateboard industry rolling in the streets. Embracing the creative communities Jones has been surrounded by in golf, fashion and skateboarding, the entire collection features meticulous attention to detail and construction with premium materials. Creative spins on golf art and product design shine through the thoughtful line of custom-cut headwear, apparel, accessories and Sandy Par™ character products.

For the release of the Warm-Up Collection, Sandy Par™ is showcasing a behind-the-scenes view of what makes golf run. Golf is not only about throwing darts and having a party; it’s a machine that needs dedicated people to embrace this amazing sport for it to be special for all of us. Newport Beach Golf Course (NBGC), a small 18-hole public golf course in Newport Beach, CA, is the setting. The entire staff at NBGC embraced what the Sandy Par™ brand means to them in golf, so Sandy Par™ would like to show what they mean to the brand by shining a light on their crafts and professions.

The Original Sandy Par™ Towel (Patents Pending)

The current experience of using a golf towel and brush to clean your clubs is terrible. There are too many tools to worry about to make it easy, quick and consistent. Sandy Par™ believes it has fixed this problem. Starting with a thick supreme microfiber, Sandy Par™ added useful cleaning and storage tools to The Original Sandy Par™ Towel making it a true all-in-one product, beneficial to every golfer worldwide.

The Original Sandy Par™ Towel Features Include:

  • Thick Supreme Microfiber that retains moisture and durability for excessive use.
  • Non-Abrasive Scour Pad to scrub your club grooves clean.
  • Herringbone Binding and Bartack Corners for added durability and to help the towel maintain a full shape over time.
  • Jacquard Elastic Handle that stretches, hooks, or ties onto your golf bag, clubs, or golf cart.
  • Unique Branding Locations for custom towel requests.
  • Multiple design and utility patents pending. 

On-Course Utilities and Off-Course Apparel

There are always problems to solve, right?! The Original Sandy Par™ Towel solves a need for an easy-to-use, all-in-one towel, that actually looks cool, and cleans your clubs like crazy. The fashion-forward Sandy Par™ headwear is solving the sweatband problem in hats with their high-pile terry cloth that is both soft and extremely moisture-wicking. Sandy Par™ oversized putter covers and Sandy Par™ ball markers give every golfer an option to be self-represented with Sandy Par character and color options. To shop the full Sandy Par™on-course utilities and off-course apparel collection, visit Sandy Paronline at:

For additional imagery and info, please click here: Sandy Par™ Assets

To keep up with all things Sandy Par™, follow us on social media:

Instagram: @sandypar
Facebook: @sandypargolf
Twitter: @sandypargolf
TikTok: @sandypargolf
YouTube: @sandypargolf

About Sandy Par™

Sandy Par™ offersinnovative golf utility and apparel products with premium quality and construction.

For more information, please contact: 

Master Plan Communications, Inc.

Brenda Koopsen


[email protected] 


Ashton Maxfield


[email protected]