Boarding for Breast Cancer Ready to Roll into Fourth Annual Skate the River Presented by LivOn Labs in Portland, OR

In News by Rachel Leadholm

August 5th, 2025 (Portland, OR) – Boarding for Breast Cancer (B4BC) is thrilled to announce the fourth annual Skate the River, presented by LivOn Labs taking place on August 17th in Portland, OR. The event is held in partnership with the Rockstar Energy Open, inviting the local community to come together in support of breast cancer prevention and awareness.

Set along Portland’s scenic Willamette River, Skate the River is a 5-mile ride open to all ages and abilities where participants are encouraged to skateboard, bike, or roll in honor of those affected by breast cancer. The ride supports B4BC’s mission to promote early detection and a healthy, active lifestyle as the best means of breast cancer prevention.  

The ride will begin at 9 am at Governor Tom McCall Waterfront Park, near the entrance of the Rockstar Energy Open. Participants will then skate-bike-roll together in a sea pink, led by U.S Ski and Snowboard Hall of Famer, Olympic Medalist and B4BC Co-Founder Shannon Dunn-Downing, across the Steel and Tilikum Bridges before returning to the park at 11 am for awards and a finish line celebration. All ages and abilities on wheels are welcome to join this push for prevention and a special Best Pink Spirit Award will be given to the participant with the most standout outfit. 

Registration is a $25 donation and includes a goodie bag, raffle tickets, and prizes for the top three fundraisers, both individuals and teams. For every $100 raised, participants will earn an additional 10 raffle tickets, giving them for even more chances to win incredible items from B4BC partners. Participants can click here to register and start fundraising. 

Skate the River will be the second event in B4BC’s 2025 Summer Skate Series, following the  21st Annual Skate the Lake in Tahoe City last month, where participants raised $50,000 for B4BC’s breast cancer education, prevention and survivorship programs. The final event in the series, The 18th Annual Skate the Coast, will take place in Los Angeles on October 25th + 26th

B4BC would like to thank its Skate the River sponsors including LivOn Labs Yeti, Sun Bum, Pura Vida, Coal, Airblaster, The North Face, LivOn Labs, Dragon Alliance, GoPro, Dakine, Arbor Collective, Pro-Tec, Tactics and Nixon. 

For more information or to register, visit www.b4bc.org

About B4BC
Boarding for Breast Cancer (B4BC) is a 501(c)3 non-profit organization that advocates for early detection and a healthy, active, and conscious lifestyle as the best means of breast cancer prevention. Founded in 1996, B4BC empowers young people to make positive choices that promote lifelong wellness through grassroots events, educational outreach, sustainability, and survivorship support programs. Visit b4bc.org for more information.

Summer Skate Series 

B4BC’s Summer Skate Series include the staple Skate the Lake, Skate the Coast and more. It’s a push for breast cancer prevention as participants skateboard, bike or roller-skate to promote a healthy, active lifestyle as the best means to breast cancer prevention while fundraising for B4BC’s prevention, education and survivorship programs. Over the last year 20 years, thousands of people have gathered for the series and the organization has fundraised upwards of $1,000,000 for its initiatives. 

About LivOn Labs

LivOn Labs is the first dietary supplement company to target cells with liposome encapsulation technology. After twenty years in business, we’re still a family-owned, female-led company producing premium cellular nutrition products in the USA. When you go for the goo, you enjoy elite absorption of critical nutrients as well as liver, brain, and circulation benefits of our nutritious liposomes. Third-party tested, Lypo-Spheric® supplements are sugar-free, vegan, non-GMO, gluten-free and contain no artificial flavors, fillers, or colorants. 

For more information visit livonlabs.com.

For more information, please contact:

Master Plan Communications, Inc.

Anissa Arefeen

469.733.8675

anissa@masterplancommunications.com

Rachel Leadholm

847.602.1578

rachel@masterplancommunications.com