Lâmo Sheepskin Inc. Donates Thousands of Pairs of Shoes to the People of Maui 

Rachel LeadholdClient News, Lifestyle Feature

The company contributed over $215,000 worth of footwear through the Red Cross

October 3, 2023 (Los Angeles, Calif.) – LâMO Sheepskin Inc. has donated thousands of shoes to Maui residents affected by the wildfires through the Red Cross. The company’s brands, LâMO Footwear and Oomphies, contributed over 6,000 pairs of shoes together, totaling out to a retail value of more than $215,000. 

“The wildfires were devastating, and we wanted to show the people of Maui that the world is behind them,” said Brent Williams, Sales Rep at LâMO Sheepskin, Inc. and Lahaina area resident. “It’s changed their lives forever and as a company, we knew we could do something. We pulled together as many shoes as we could and shared our love and support for the islanders.”

The Maui wildfires have left thousands of residents without homes and with uncertainty about the future. The owners and employees at LâMO Sheepskin Inc. knew that those affected would need shoes. The company’s hope is that LâMO and Oomphies’ footwear options for families will help meet their needs.  

On Saturday, September 30 the shoes were distributed to those affected by the Lahaina fire, helping Maui locals get back on their feet. As seen in the pictures below, cars lined up for more than three miles.   

LâMO Sheepskin Inc. would like to thank its distribution center, PPM Fulfillment, and Carrier TQL and Carrier Front Line for providing resources to transport these shoes to those in need.  

If you are interested in helping people affected by the Hawaii wildfires, you can call 1-800-RED CROSS (800-733-2767), or text the word HAWAII to 90999 to make a $10 donation. For more information and resources on the Maui Wildfires:


About LâMO 

Founded in 1995, LâMO is an authentic sheepskin footwear brand based in Southern California. Having recently expanded into active lifestyle footwear as well, LâMO styles are available across 4,000 retail locations globally. From classic sheepskin styles and moccasins to house shoes and casual footwear, LâMO promises that every step taken will be done in California Comfort™. 

For more information, please contact: 

Master Plan Communications, Inc.

Ashton Maxfield 


[email protected]


Anissa Arefeen


[email protected]